Understanding Metrics for Communicating the Economic Importance of Florida’s Fisheries Part II: Quantifying Market Activity

Understanding the economic importance of fisheries and coastal resources is vitally important for making good management decisions that affect human communities, local businesses, and environmental and ecological sustainability. This publication is the second part in a three-part series summarizing different economic metrics used in a fisheries context. The first in the series provides an overview. This second publication focuses on regional economic methods used to quantify market activity. It provides a discussion of the most relevant terms and analyses as well as a brief discussion of how one might proceed with a regional economic analysis that would provide these types of measures for Florida’s fisheries as well as aquaculture and coastal resources. It is intended to assist management agencies and Extension agents, as well as the interested public, who seek to understand the metrics associated with quantifying market activity.