Storytelling through Social Media
Brandon Telg, Jaron Jones, Ricky Telg, Becky Raulerson, and Olivia Doyle
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Refers to internet-based applications that allow people to create networks, in order to share or exchange information. In the context of environment, social media are relevant with regard to communication, awareness rising and capacity building (e.g. e-learning tools).
Whether for personal growth, relationship building, or team leadership, knowing your story and how to share it will change the way you interact with the world. As you share these stories, you help others learn from your experiences and establish meaningful human connections. By learning how to reflect on your past, you are better equipped to engage your future. Storytelling encourages collaborating with individuals and organizations alike. By developing the story of your organization, you can improve customer relations, employee engagement, and management styles. It is important to craft your story in a way that lets you share it effectively because, as the late poet Maya Angelou said, "People will forget what you said, but they will never forget how you made them feel." If your story can invoke emotion within your audience, audience members will connect to your product and message.
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"The UF/IFAS Department of Agricultural Education and Communication (AEC) develops leaders, educators and communicators to meet the challenges society is facing in the agriculture and natural resource industries." --- About AEC