Industria verde

Alicia Rihn, Laura A. Warner, Alicia Rihn, Amy Fulcher, Susan Schexnayder, Anthony V. LeBude, Lloyd Nackley, Margarita Velandia, yJames Altland

This new 5-page publication of the UF/IFAS Department of Agricultural Education and Communication presents research assessing how nursery growers perceive automated and mechanized nursery technologies (ANTs) and determine how these perceptions relate to adoption. This information could guide the development of Extension programs that help nursery operations make informed decisions about ANT adoption and identify ANT characteristics that are positively correlated with ANT adoption. This document was designed for Extension professionals and other practitioners who serve nursery grower clientele across the United States, including companies developing and marketing ANTs to nursery operations. Written by Laura A. Warner, Alicia L. Rihn, Amy Fulcher, Susan Schexnayder, Anthony V. LeBude, Lloyd Nackley, Margarita Velandia, and James Altland.

Hayk Khachatryan, Melinda Knuth, Alan W. Hodges, yCharlie Hall

This report summarizes production and marketing practices and trade flows for the Florida ornamental plant grower and dealer firms for 2018. Written by Hayk Khachatryan, Melinda Knuth, Alan Hodges, and Charlie Hall, and published by the UF/IFAS Food and Resource Economics Department, February 2022.

Hayk Khachatryan, Alicia Rihn, Alicia Rihn, Marco A. Palma, yCharles R. Hall

US firms that sell nursery and garden products have become more interested in effective advertising and promotion strategies. A major question for these green industry firms is how to stimulate additional sales. This 3-page fact sheet was written by Hayk Khachatryan, Alicia Rihn, Marco A. Palma, and Charles R. Hall, and published by the UF Department of Food and Resource Economics, August 2014.

A. J. Lindsey, Natasha Restuccia, J. Bryan Unruh, yKevin E. Kenworthy

The University of Florida's Institute of Food and Agricultural Sciences (UF/IFAS) and the Turfgrass Producers of Florida conducted their first sod inventory and pricing survey. The purpose of the survey was to determine the sod inventory levels, prices, and markets for Florida. This publication is intended for sod producers and end users to evaluate sod production and availability in Florida.

Dharmendra Kalauni, Laura A. Warner, Emily Marois, John Diaz, Adam G. Dale, yJaret C. Daniels

The studies summarized in this publication were designed to evaluate the perceptions of green industry professionals and consumers regarding wildlife-friendly landscape maintenance practices to develop insights for future landscape conservation efforts that protect wildlife in Florida’s and the US’s rapidly expanding urban areas. This publication is intended for program planners, educators, Extension agents, green industry professionals, policymakers, and researchers working to promote pollinators and biodiversity in urban and residential landscapes.  

Xuan Wei, Benjamin L. Campbell, Hayk Khachatryan, and Robin G. Brumfield

The US agricultural industry depends on immigrant farm labor, particularly in the specialty crop sector where tasks like harvesting require a lot of labor. Most US farmworkers are from other countries, and almost half are not authorized to work in the United States.  The importance of immigrant labor in meeting the demand for workers in the nursery and floriculture production sector has been further highlighted with this industry's recent growth. This publication offers an overview of the increasing demand for H-2A workers in the ornamental horticulture industry, examines growers' challenges, and explores the underlying factors affecting workers’ participation in the H-2A program. It guides industry stakeholders to monitor changes in immigration policies and labor regulations, including the H-2A program and to adjust labor management practices accordingly. It includes strategies to address  labor challenges and remain competitive in the marketplace.